Intuition in Management

Intuition in Management Why Intuition in the Age of Management Science? Two reasons: First, intuition is a prerequisite for real insight, meaning a fresh understanding of the situation, seeing a reality that you hadn’t noticed before. “Wow, our company is just not living up to its potential!” Insights like that are pure gold. Second, intuition […]

Strategy Checklist

Strategy Checklist Strategy is your most fundamental plan for succeeding and thriving. I suggest a living document in a 3-ring notebook. Update it once a year. Here is a minimum set of tabs for your strategic notebook; you’ll probably need others that are unique to your situation. ? Our Customer Who is our customer? What […]

Asking For Help

Asking For Help When to Ask Mostly, you don’t need help. You’ve been running your business for awhile, and you’ve learned a lot. But…there are two situations where it might be wise to bring in help from outside the company: You’re doing something new. You have a vague sense that you may not know what […]

Navigation: The 7 Biggies

Navigation: The Seven Biggies Are you skimping on any of these strategic elements? Don’t do it! Every single one is critical. Marketing Who is your target customer? What are their real needs, both physical and emotional? Do your products and services truly meet their needs? Do you have an effective Customer Relationship Management (CRM) system […]